Baobab needed a launch site that looked like a category leader — with a two-person team and a Friday deadline.
The challenge
A cold-press juice brand out of Accra, Baobab had a product people loved and a website that let it down. They had 48 hours before a press push.
We opened the template on Friday night and were live by Sunday lunch. It looked like we’d hired an agency.
They started from the Sankofa landing template, swapped the copy and imagery, and connected their newsletter — no engineers required.
The result
The press push converted at more than double their old site, and the brand finally looked as premium as the product tasted.
#africa#design#culture
The Sankofa team
Writer at Savanna Press, covering culture and technology across the continent.
2 days
Time to launch
+112%
Conversion
0
Pages shipped
$8k
Agency cost saved